A unique celebration and exploration of the art of the movie tagline.
Film taglines are everywhere. They appear on posters, on promotion and are often marketed so that they become a part of the movie itself. “A long time ago in a galaxy far, far away” is an example of a tagline that has both become so identified with a popular movie (Star Wars in case you actually needed a reminder) and yet be so catchily distinctive as to take on a life beyond the movie. Not many taglines have been so successful, but a few have emerged with similar force. Both well known and lesser known films have been chosen for inclusion here: a journey through the world of film from the perspective of the tagline.
Until now, there has been no guide to taglines, no collection dedicated to celebrating this peripheral art of the movies.
Robert Cettl has had a lifelong interest in the movies. His previous books are Serial Killer Cinema: a Filmography with an Introduction published by McFarland & Co. Inc, USA and Film Tales: Movie Trivia in the Age of DVD and Film Talk: Quoting the Movies in the Age of DVD both by Inkstone Press, Australia.